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International Kitchen Brand - Growth Phase

We are working with a market-leading international brand, part of a larger, well-established group, currently expanding in the UK. They are seeking a commercially astute, driven, and ambitious Regional Sales Manager to strengthen their position in the South East, south of the river Thames and across the South Coast / Central area. . This business is going through a period of change and growth, its the perfect time for an experienced Regional Sales Manager to grow the offering and develop with the business.

This is a key role for a high-performing Regional, Area, or Business Development Manager with experience in the kitchen, brassware, or appliance sector.

The Role

As Regional Sales Manager, you’ll develop and manage a portfolio of independent kitchen retailers, showrooms, and trade partners that generate circa £1m. You’ll have access to a Central London showroom—a great space for meetings and product showcases—while spending most of your time engaging with existing and new clients across London and the South East.

Key Responsibilities

• Drive Sales Growth – Identify and convert new opportunities while strengthening existing relationships, these client spend circa £1. annually
• Build Lasting Client Relationships – Engage face-to-face with key decision-makers in retail and trade.
• Territory Management – Take a strategic, structured approach to managing the South East and Greater London.
• Brand Representation – Promote the business with integrity, enthusiasm, and professionalism.
• Consultative Selling – Develop long-term partnerships and negotiate with confidence.

Who We’re Looking For

• Industry Expertise – Sales experience in the kitchen/bathroom retail sector (brassware, sinks, appliances, or similar is a must for this role).
• Proactive & Organised – A self-motivated, structured sales professional with a disciplined approach.
• Strong Relationship Builder – Someone who thrives on face-to-face interactions and relationship-driven sales.
• Commercially Focused – Ability to spot opportunities, nurture accounts, and drive revenue growth.

The Package & Benefits

£70-80k OTE (incl. monthly, quarterly & annual bonus)

BMW 330E

Private Healthcare

25 Days Holiday

Clear Growth & Career Progression Path

This is an exceptional opportunity for a driven sales professional to join a premium brand with huge growth potential.

For further information and a confidential chat, please reach out to Ed Robinson below.

Tel: 07562 948 403

Email: Ed@asr-international.co.uk

Website: www.asr-international.co.uk‍

ASR International specialises in Commercial, Operational and Sales-based roles throughout GB; our expertise lies with manufacturers and distributors within the bathroom, brassware, and sanitaryware sector, for senior level appointments and Directors.

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