Sales Director – Bathroom Industry

ASR is partnering with a growing and ambitious business in the bathroom sector, seeking a Sales Director to drive growth and lead their sales team.

The company designs and supplies high-quality bathroom products to retailers, merchants, buying groups, and the specification channel, including architects, designers, and regional housebuilders and developers.

The business is seeing year-on-year growth in both turnover and gross profit and has exciting plans for the future.

What We’re Looking For:

We’re seeking a dynamic and strategic leader with a proven track record of managing high-performing sales teams. The ideal candidate will bring energy, ambition, and accountability to inspire the team and achieve business goals.

Key Responsibilities:

• Lead, coach, develop, and manage a sales team of around 15 people across retail, merchant, specification, and internal sales channels.
• Build and maintain relationships with key accounts, including buying groups.
• Develop and execute sales and marketing strategies to support business growth.
• Identify and establish new routes to market and sales channels.
• Monitor and coach the sales team, ensuring accountability and continuous improvement.

Experience Required:

• A commercially astute and articulate sales leader.
• Proven experience in a Sales Director or similar senior sales leadership role, ideally within the bathroom or KBB sector.
• Strong leadership and management skills with a history of delivering results.
• Comfortable working in a fast-paced and dynamic environment.

Benefits:

• Competitive salary and benefits package (DOE).
• A rewarding role with a growing business and opportunities for career progression.

Initial Interviews will be in January.

For further information and a confidential chat, please reach out to Ed Robinson below.

Email: Ed@asr-international.co.uk

Website: www.asr-international.co.uk‍

ASR International specialises in Commercial, Operational and Sales-based roles throughout GB; our expertise lies with manufacturers and distributors within the bathroom, brassware, and sanitaryware sector, for senior level appointments and Directors.

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